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Fashion & Lifestyle

Fashion ecommerce where the story sells the product

Editorial commerce, lookbook systems and size logic for brands where the story sells the product.

  • Shopify & Plus
  • Headless commerce
  • UI/UX design
  • Brand & graphic design

How we approach fashion & lifestyle

Fashion clients need content and commerce in the same breath. We build storefronts where an editor can ship a campaign at 9am without asking an engineer for anything.

Fashion and lifestyle brands sell through content as much as through product pages. A campaign, a lookbook or a creator collaboration has to go live the moment it is ready, without waiting for an engineer.

We build storefronts where editors publish a campaign at 9am on their own, product pages that handle size, fit and colour properly, and the returns and exchange flows fashion customers check before they buy.

Tell us about your fashion & lifestyle project

An engineer reads it and replies, usually within a working day.

No sales sequence. One reply from a senior engineer, usually within a working day.

What we build

Software we build for fashion & lifestyle

Scope is agreed line by line in the first week. This is the menu it usually gets drawn from.

  • Editorial storefronts with campaign and lookbook pages editors control
  • Size guides, fit notes and variant handling that reduce returns
  • Shoppable content, collections and creator collaborations
  • Returns, exchanges and store-credit flows
  • Image-heavy pages that stay fast on mobile
  • Shopify Plus, headless commerce and marketplace integrations
Services

The services this usually involves

Each one has its own page with the stack, the scope and how an engagement runs.

Shopify & Shopify Plus Development

Custom themes, Hydrogen storefronts, Shopify Functions, and app work for when the standard setup runs out.

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Headless & Composable Commerce

A step-by-step move away from one big system. Front end first, then search, then content, then checkout. Each step can go live on its own.

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UI/UX Design

Research, flows, interface systems and prototypes, delivered as tokens and components rather than as static pictures.

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Brand & Graphic Design

Visual identity, campaign systems and production design built to survive being used by dozens of people across dozens of surfaces.

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Social Media Marketing

Channel strategy, production systems and community work, measured against demand rather than against vanity metrics.

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Packages

Our Website Development Packages

Fixed-price builds for the websites businesses ask us for most — from a four-page static site to a fully custom Laravel store. Each package spells out what is included, links to live sites we have built at that level and demos you can click through, so you know exactly what you are paying for before work starts.

5-8 Pages

WordPress Dynamic Website

₹25,000+18% GST

Demo links

  • Normal theme
  • Up to 4 banners on the home page
  • Dynamic website
  • Up to 8 pages
  • Query form with 4 fields
  • Social media page linking
Ask about this package
10 Pages

Dynamic Website

₹40,000+18% GST

Demo links

  • Technology: HTML5, CSS3, Laravel, MySQL
  • Responsive design for mobile
  • Normal theme
  • Up to 4 banners on the home page
  • Dynamic website
  • Up to 10 pages
Ask about this package
15 Pages

Professional Website

₹49,999+18% GST

Demo links

  • Technology: HTML5, CSS3, Laravel, MySQL
  • Responsive design for mobile
  • Visually appealing theme
  • Up to 4 banners on the home page
  • Dynamic or static website
  • 15 pages
Ask about this package

Prices are in Indian rupees and exclude 18% GST. Domain, hosting, paid themes, plugins and app subscriptions are billed at cost. Somewhere between two packages, or need something that is not listed? Ask for a quote — it usually takes one call.

Fashion & Lifestyle

Fashion & Lifestyle: the questions we get asked

If yours is not covered, ask it directly — the reply comes from whoever would lead the work.

Yes. We set up reusable page sections so editors can build campaign pages, lookbooks and landing pages themselves, and preview them before they go live.

With size charts per product, fit notes, real garment measurements, consistent photography and easy exchanges instead of refunds. We also record return reasons, so you can see which products cause the most trouble.

Most fashion brands do very well on Shopify Plus with a strong theme. Headless is worth it when content and design ambitions outgrow themes, or when you run several storefronts from one catalogue.

With a paid first week. Two of us read what you already have, talk to whoever runs it day to day, and write down what the build has to do, the trade-offs and a price range. You keep that document either way. After that we work in two-week blocks with a preview link from day three.

Yes, from the first line. The work sits in your repository, under your accounts, on your servers. There is no Clownmind framework you have to keep paying for.

Building something in fashion & lifestyle?

Thirty minutes with an engineer, no deck, and a straight answer about whether we are the right studio for it.